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Bespoke brows · Birmingham

Where effortless looks become your reality.

Bespoke semi-permanent makeup in Birmingham. Considered for your features. Created for you.

Book your appointmentExplore treatments
  • Natural results
  • Bespoke treatments
  • Designed around you
Close-up of a client's natural hairstroke brows
Client showing her combination brow treatment

Portfolio

The Artistry.

Real clients. Real results.

Explore our brow transformations to see how our semi-permanent makeup techniques can enhance your natural features.

  1. Before and after: a client’s sparse, uneven brows, then fuller, defined semi-permanent brows
  2. Before (inset) and after: a client’s thin brows, then bold, defined hairstroke brows
  3. Before, after the first session and healed result: a client’s patchy brows filled in with fine hairstrokes
  4. Before and after: a client’s fair, sparse brows, then soft brown hairstroke brows

Lips

A softer kind of statement.

A touch of colour. A little more definition. Still entirely you.

View available appointments

Top-ups, colour boosts and consultations

Beauty, with intention.

Brows · Lips · Confidence

Nyasha, the artist behind The Face Strategy, in a beige uniform holding brow brushes

A personal approach. A considered result.

Meet your PMU artist

Helping women wake up feeling flawless.

Hi, I’m Nyasha. I’m the artist behind The Face Strategy. I specialise in bespoke semi-permanent makeup for brows and lips. My approach is all about enhancing your natural features with results designed around you, your style and your individual features. Because beauty isn’t one-size-fits-all, and neither should your PMU be.

  • Shape
  • Balance
  • Definition
Find your treatment

The finer details

Before you book.

Booking policies

Booking fee
Your booking fee is deducted from your treatment total. View current fees on the booking site.
Forms
Please complete all forms before you arrive for your appointment. All PMU treatments are for clients 18 or over.
Rescheduling
Please give at least 48 hours’ notice to reschedule. Later changes may mean losing your booking fee.
Late arrival
Arriving more than 15 minutes late may require rescheduling and a new booking fee.

Good things take a little preparation.

The Face Strategy practitioner in a beige uniform and black gloves, in the studio

  1. Come fresh-faced

    Arrive with clean brows and no brow makeup applied.

  2. Let your brows be

    Do not tweeze, wax or thread your brows before your treatment.

  3. Keep us informed

    Tell your technician about allergies, skin sensitivities and medications.

  4. The day before

    Avoid alcohol and acid-based skincare for 24 hours before your appointment.

  5. Think about your look

    Consider the shape and finish you would like to discuss.

  6. Give yourself time

    Arrive on time so we can give your treatment the attention it deserves.

Close-up of a client's hairstroke brows

Less effort. More you.

Considered for your features. Created for you.

Book your appointment